Sector Experience
Automotive
Consumer Goods
Financial Services
Retail
Technology
Languages
French
Big 3 Consulting (MBB)
Top Consulting Firms
Experience
Three Daughters Consulting
Marketing
Principal Consultant
6/2018 - Present
Independent consultant whose business engagements include social media marketing, brand strategy, as well as editorial/writing services for clients in alternative health/wellness and food/beverage categories.
The Cowden Family
Start-Up
Mom
11/1999 - Present
Manages team of three high potential subordinates from inception. During this time served on Montessori school Board of Directors as Building Committee chair. Also assisted with the launch of two start-ups (residential construction company and fashion boutique), providing marketing operation and social media strategy support.
Publicis media/Starcom
Marketing
SVP Global Director of Content
5/2017 - 6/2018
Led an integrated, crossfunctional agency “Team of One” to create valuable, authentic
campaigns for consumers that achieved measurable results for a family of Kellogg’s brands.
campaigns for consumers that achieved measurable results for a family of Kellogg’s brands.
Leo Burnett
Marketing
VP Director, Social Media Marketing
1/2016 - 5/2017
Worked collaboratively across global agency teams and led multiple workstreams to create impactful social media strategies and campaigns using relevant behavioral insights and purchase data for brands such as Samsung and Kellogg’s.
Leo Burnett
Marketing
VP, Community Management
6/2012 - 12/2015
Built and managed the agency’s Community Management practice, a new capability, processes and tools, using a digitalfirst mindset—resulting in increased leadgeneration, new business wins and client retention—supporting clients such as Samsung, Kellogg’s, Allstate, GM, and Kraft.
Leo Burnett
Marketing
Director, Community Management
9/2009 - 5/2012
Served as the voice and tone for many notable social media brand communities and helped them achieve measurable success, such as increased following, engagement, and advocacy.
McKinsey & Company
Management Consulting
Practice Administrator
6/1997 - 1/2000
Supported the North American Retail Practice and its leaders, as well a team of 4 dedicated research and information specialists. Organized and maintained all practicerelated research and IP through a proprietary LotusNotes and web-based system.
Contemporary Books/Tribune Publishing
Other
Editorial Assitant
1/1994 - 5/1997
Assisted editorial director with contracts, manuscript reviews, cover copy, and author communication.