✓ P/L Responsibilities ✓ Integration of SaaS solutions to maximize business activity and business growth ✓ Budget Management ✓ Defining marketing, sales, and campaign strategy ✓ Improve Operational Efficiency and Effectiveness ✓ Translating marketing/sales strategy into action and results
✓ Managing, growing, and mentoring the company's team ✓ Driving sales growth and market share

(customer advisory boards) 2019 to 2023 Directing 300+ U.S. trade shows, marketing operations, and product marketing communications for ophthalmic devices (refractive, ODX, and surgical) and microsurgery (surgical microscopes). Reported U.S. marketing and tradeshow efforts, including ROI analysis and improving department efficiency. ✓ It developed and executed a marketing communications strategy, increasing U.S. market share and growth. ✓ Integrated project management solutions for marketing and trade shows, driving faster decisions and accelerating projects with automation, real-time visibility, customizable dashboards, and reports ✓ Significantly revamped brand awareness and customer experiences in the U.S. market.

I developed the strategic planning, reporting, and analysis efforts for SaaS Solutions, including supply chain, Human Capital Management, Customer Experience, and Enterprise Resource Planning. Topics included Journey to the Cloud, Machine learning, artificial Intelligence, and innovative software technologies. I have conducted global voice of the customer (VOC) focus group events and CABs customer advisory board -driving innovative qualitative and quantitative research while targeting C-level. Conducted product research initiatives, writing briefs, designing methodologies, fielding, moderating, and synthesizing actions and recommendations for improving results. ✓ I delivered executive summary reports, which included actionable recommendations for the CEO, such as adjustments to messaging, positioning, and go-to-market approaches. ✓ She mentored junior team members in program execution, production, event management, and qualitative/quantitative market research design.

technologies. I partnered with original equipment manufacturers (OEMs), independent software vendors, and network solutions (NSI), including HP, Nvidia, Microsoft, Broadcom, and Oracle. I provided project status reports to crucial Enterprise Cloud Marketing Group stakeholders—Lead Strategy for ad agencies, tech targets, and media companies/buys. I oversaw go-to-market and digital marketing strategies. ✓ Independent contributor within the marketing realm, including creations like the internal microsite To Manage Intel Marketing Assets for Fortune 50 Companies ✓ We have prepared a thorough event plan for future global Software Defined Infrastructure (SDI) events, documenting strategy and reducing time to execution. ✓ We conducted a Cloud Sales Technical Achievement audit via Salesforce and Eloqua platforms, identifying KPIs, milestones, POCs, pilots, and sales outs.

Executed and Developed miniature high voltage power supply growth and revenue strategies in partnership with OEMs and contract manufacturers, simultaneously improving multi-channel media efforts. Led demand generation and pipeline management efforts, over-delivering to domestic and international markets. Developed and orchestrated sales and marketing budgets, providing executive team updates, including KPIs, sales revenue/activity, marketing effort reports, and ROI analysis. ✓ They have developed international marketing and sales strategies, successfully launching five new products. ✓ Supported Industries: MedTech, Microscopy, Aerospace and Defense, test and x-ray, photonics, healthcare, semiconductor homeland security, scientific, consumer and industrial markets worldwide
● ✓ We implemented Salesforce and Eloqua platforms, streamlining work processes, improving efficiencies, and adding 22 new global distributors, including Mouser, Craftech, and Power Box partnerships. ✓ Directed glob