Sector Experience

Automotive
Consumer Goods
Social & Public Sector
Technology
Transportation & Logistics

Languages

English

Experience

Next Level Advisors Marketing
Consultant
7/2015 - Present
• Create strategic written content for talent development companies to share workforce science expertise; posts consistently receive top views and engagement
• Generated comprehensive digital marketing strategy, including blog, social media, and monthly newsletter, to support $2.5M IT consulting company’s successful campaign to double revenue within 5 year period; facilitated acquisition in 2018

Sarah Alexander, Triathlete Other
Founder & Athlete
7/2015 - Present
• Multiple podium finishes on the International Triathlon Union world circuit, with a peak ranking of 62nd in the world
• Top 6 finishes in 2019 Gulf Coast Half Ironman & Geelong Half Ironman
• Building social media presence to provide community awareness and engagement for corporate sponsors
• Curating Limitless, a blog focusing on triathlon, health & wellness, and business; reached over 6,000 visits per month in first year

Kraft Foods Other
Summer Finance Associate
6/2014 - 8/2014
-Partnered with cross-functional team to assess the performance of Oscar Mayer cold cuts at convenience and drug stores and develop strategy to grow the channel by 47%; presented recommendations to Oscar Mayer Finance Leadership Team
-Performed competitive analysis of $200M Oscar Mayer heritage cold cuts segment and developed strategies to grow the business
-Analyzed Nielsen and Kraft data to determine financial effectiveness of $2M Deli Fresh promotion and identified opportunities to improve

ICF International Management Consulting
Analyst
8/2010 - 6/2013
- Developed marketing and education strategy with cross-functional team for Southeastern Pennsylvania Regional Electric Vehicle Action Plan; vehicle sales projected to increase by
- Led expansion efforts for DOE Alternative Fuels Data Center (AFDC) Station Locator and Laws & Incentives databases
- Conducted in-depth industry research for feasibility studies
- Wrote technical articles for U.S. Department of Energy stakeholders
- Managed team budget
- Prepared monthly deliverables for client