GOAT is the safest way to buy and sell sneakers online and one of the most successful Los Angeles startups of 2017. Achievements included: 1. Creation and roll out of an easily implementable strategy for entering non-US markets including entity creation, localization for key languages, regulatory compliance where appropriate, tax considerations, hiring, logistics brand adjustments etc. 2 The launch of the GOAT marketplace to sellers outside of the US. 3. A specific marketing strategy for China.

FastPay is a financial technology platform providing credit and payment solutions to digital industries. Achievements: 1. Established the entire marketing function from scratch. 2. Instrumental in reformulating sales/marketing strategy to focus on efficiently acquiring the highest value clients. 3. Established digital marketing, CRM, email marketing, event and content and PR functions including hiring and vendor management.

Established and led two teams at Etsy. One focused on building the seller side of the Etsy marketplace in Europe through community growth, branding, PR, digital acquisition and peer to peer marketing. The second focused on growing Etsy in Asia through event and community marketing.

First marketing hire at Facebook Europe. Founded and managed a team focused on creative solutions for Facebook's largest international accounts. Instrumental in landing and driving multi-million dollar brand partnerships with Nestlé, P&G and others.

One of Google’s first 5 hires at their European HQ as a new grad. Cut my teeth at the company across multiple roles and locations over a seven year period. Led sales teams of between 12 and 20 client partners
Project managed the transition of over $30M worth of ad revenue from UK to Ireland. Part of the landing party who established and grew the Google India operation in Hyderabad over 12 months in 2005; hiring, training and managing new hires on marketing teams