•Develop customer feedback channels and processes to identify and inform new product needs
•Identify company product gaps between sales, business and engineering divisions
•Create product metrics dashboard to identify key growth and heath metrics for current and new products

•Leading strategy on using the power of digital to drive engagement using emerging channels of consumer choice in voice and messaging channels to advance marketing and mission goals
•Launched Alexa Skill and implemented chatbot on Facebook Messenger channels to provide customer service for patients and donors
•Developing new fundraising initiatives and techniques to bring more options to ACS consumers
•Exploring conversational marketing strategies and evangelizing across the organization by developing vision and roadmap

•Lead business development to search companies in need of digital strategy and implementation for mobile and web apps, e-commerce, CRM and CMS
•Implement product solutions by leading product teams of developers and UI/UX designers to execute various mobile and web apps for internal process improvement, create user stories, QA and product roadmaps
•Implement digital marketing campaigns including creating copy, metric tracking, conversion funnel and reporting

•Co-Founder, raised close to $1M in funding and led operations
•Managed product development for a fantasy sports betting platform & iOS app by leading team of 4 engineers and designers, developed wire frames, user flows for various user sets, created and managed product roadmap
•Led weekly Agile sprints, created user stories, acceptance criteria, QA, determined UX improvements, new product features, and prioritized backlog based on value sets from key stakeholders such as users and investors
•Developed user feedback processes and marketing attribution for data-driven product improvements
•Built in customer feedback channels to obtain valuable feedback from users
•Coded initial app prototype in Python/Django

•Provided product design & development, web development, and marketing services to clients in ecommerce, real estate, fashion, and services industries
•Developed design plans for a real estate property management mobile app
•Created online branding and social media campaigns for small to medium-sized businesses
•Developed business processes for various clients to improve efficiency
•Implemented and customized CMS and ecommerce solutions in WordPress, Django-CMS
•Converted legacy database to MySQL and created online interface via Python

•Led team to gather requirements, develop and execute projects in SAP and custom development
•Led and trained key stakeholders for User Acceptance Testing
•Created system use cases to provide documentation of system processes
•Developed prioritization guide to assess value of potential requirements to assist with roll out strategy to different sites for review by implementation leads