Functional Skills
Market Intelligence
Digital Transformation
Business Development
Operational Due Diligence
Strategic Planning
Performance Management
Data Governance
Operational Transformation
Enterprise Performance Management (EPM)
Strategy Development
Program Management
Market Research
Healthcare Analytics
Value Propositions Development
Value Chain Analysis
Software Skills
Data visualization
Sector Experience
Business Services
Financial Services
Healthcare
Life Sciences & Pharma
Manufacturing
Languages
English
Arabic
Case Study
Case Studies

Governance Transformation
Healthcare
Operating Model Design
Organizational Design
Organizational Effectiveness

National Patient Safety Strategy
Healthcare
Strategy Development
Strategic Planning
Secondary Research

National Performance Reporting
Healthcare
Performance Management
Data Governance
Health Informatics

National Health Transformation
Healthcare
Process Improvements
Performance Management
Patient Journey

Costing, Coding & Revenue Cycle Management
Healthcare
Revenue Cycle Optimization
Strategy Development
Clinical Data Management

Patient Centred Care Program
Healthcare
Patient Experience
Performance Management
Process Improvements

Health Solutions & Market Access
Healthcare
Go-to-market Strategy
Business Development
Solution Architecture

Acute Care Pathways
Healthcare
Patient Journey
Process Improvements
Operational Transformation

Maternity Care Pathways
Healthcare
Program Management
Operational Transformation
Patient Journey

Performance Management & Continuous Improvement
Healthcare
Process Improvements
Operational Transformation
Workforce Optimization

Operational Due Diligence & Feasibility Studies
Healthcare
Operational Due Diligence
Secondary Research
Market Research

Business Development & Strategic Partnerships
Business Services
Growth Strategy
Business Development
Go-to-market Strategy
Notable Clients
NHS
Saudi Health Clusters
Saudi Health Holding Company
Saudi Ministry of Health
Big 4 Accounting
Top Consulting Firms
Experience
Perform by AI
Management Consulting
Founder & Chief Executive Officer – Consulting & AI services
2/2025 - Present
Founded an organization which combines global connectivity with AI-driven efficiencies to simplify access to the best subject matter experts, report writing, advanced research and tailored consulting solutions.
Deloitte
Management Consulting
Director – Healthcare Strategy & Transformation
6/2023 - 1/2025
Lead Director for the Health Industries Strategy, Operational Excellence and Transformation services, global strategic partnerships and the global account management for the Saudi Health Holding Company (HHC)
Governance Transformation and ACO Readiness, HHC Qassim Health Cluster KSA:
Led the comprehensive transformation of governance for one of the leading clusters – covering the optimization of organizational structures, delegations of authority, policies and procedures, committees, operational metrics, ACO readiness, capability building, and the development of a national digital governance platform for 13 Directorates, 12 Hospitals and 120 primary care centres. Enabling the first win for Deloitte with the Saudi health clusters and achieving a rating of ‘Very Good’ to ‘Excellent’ from 85% of senior leaders.
Governance Transformation and ACO Readiness, HHC Qassim Health Cluster KSA:
Led the comprehensive transformation of governance for one of the leading clusters – covering the optimization of organizational structures, delegations of authority, policies and procedures, committees, operational metrics, ACO readiness, capability building, and the development of a national digital governance platform for 13 Directorates, 12 Hospitals and 120 primary care centres. Enabling the first win for Deloitte with the Saudi health clusters and achieving a rating of ‘Very Good’ to ‘Excellent’ from 85% of senior leaders.
PricewaterhouseCoopers (PwC)
Management Consulting
Director – Healthcare Strategy & Transformation
6/2018 - 1/2023
Lead Director for the Health Industries Strategy, Operational Excellence and Transformation services as well as the global strategic partnerships, knowledge management transformation and the global acco
National Patient Safety Strategy – Led strategy and governance roadmap development for patient safety in Saudi Arabia, aligning frameworks to national priorities and global best practices.
Ada’a Health Strategy and Operation – Directed national performance reporting, governance, and delivery planning; led initiatives across data, safety, audit, productivity, and healthcare awards.
National Ada’a Program – Central & Southern Regions – Enabled unified reporting, built local capability and improved access indicators across 50 hospitals, 250 PHCs, 2.5k stakeholders; delivered 600+ projects.
Costing, Coding & Revenue Cycle Program – Led national/global evaluation of clinical coding, costing, and RCM; developed strategic roadmap for national adoption under MoH’s Vision Realization Office.
National Patient Safety Strategy – Led strategy and governance roadmap development for patient safety in Saudi Arabia, aligning frameworks to national priorities and global best practices.
Ada’a Health Strategy and Operation – Directed national performance reporting, governance, and delivery planning; led initiatives across data, safety, audit, productivity, and healthcare awards.
National Ada’a Program – Central & Southern Regions – Enabled unified reporting, built local capability and improved access indicators across 50 hospitals, 250 PHCs, 2.5k stakeholders; delivered 600+ projects.
Costing, Coding & Revenue Cycle Program – Led national/global evaluation of clinical coding, costing, and RCM; developed strategic roadmap for national adoption under MoH’s Vision Realization Office.
GE Healthcare
Corporate Strategy & Development
Senior Vice President - Enterprise Solutions - Consulting Manager
3/2014 - 1/2018
Health Financing & Investment Solutions – Managed $250m+ healthcare pipeline; developed investment, PPP, export, leasing and financing frameworks; enabled GE’s first managed services in the region.
Health Service Solutions – Led design and delivery of high-value solutions for screening, specialty centers, and hospital networks; globally recognized for developing an affordable telehealth model.
Market Access Strategies – Led GCC-wide market access research and strategic planning for GE Healthcare’s technology portfolio, supporting positioning across health systems and regulators.
Patient Centered Pathways Program, MoH KSA – Designed and delivered Saudi Arabia’s first national planned care pathway transformation and hospital performance improvement framework.
Operational Due Diligence & Feasibility – Led diligence and feasibility projects for private investors and providers; received GE’s Silver ‘Above & Beyond’ award for client impact.
Health Service Solutions – Led design and delivery of high-value solutions for screening, specialty centers, and hospital networks; globally recognized for developing an affordable telehealth model.
Market Access Strategies – Led GCC-wide market access research and strategic planning for GE Healthcare’s technology portfolio, supporting positioning across health systems and regulators.
Patient Centered Pathways Program, MoH KSA – Designed and delivered Saudi Arabia’s first national planned care pathway transformation and hospital performance improvement framework.
Operational Due Diligence & Feasibility – Led diligence and feasibility projects for private investors and providers; received GE’s Silver ‘Above & Beyond’ award for client impact.
NHS Imperial College Trust Hospitals (UK)
Corporate Strategy & Development
Interim Transformation Lead – Hospital Transformation
7/2013 - 1/2014
Transformation and strategic planning – Led the development of the first digitally enabled transformation and strategic delivery framework for the all Directorates, enabling unified reporting and live tracking of progress against strategic targets.
Time Driven Activity Based Costing – Led the pilot delivery of the renowned value-based care-based costing across a number specialties and care areas. Identifying significant opportunities to enhance clinical interventions and clinician capacity.
Time Driven Activity Based Costing – Led the pilot delivery of the renowned value-based care-based costing across a number specialties and care areas. Identifying significant opportunities to enhance clinical interventions and clinician capacity.
Circle Hospitals Group (UK)
Corporate Strategy & Development
Senior Partner – Healthcare Commissioning & Transformation
5/2011 - 5/2013
Acute care pathways transformation – Led the end-to-end acute care services analysis and transformation program management for Circle’s newly acquired NHS Hospital. Achieving the status of best improved District General Hospital and top 3 performing EDs
Medicines management transformation– Led a hospital network-wide Medicines Management improvement program, covering all aspects including procurement, dispensing, clinical audit, documentation and prescribing.
Medicines management transformation– Led a hospital network-wide Medicines Management improvement program, covering all aspects including procurement, dispensing, clinical audit, documentation and prescribing.
NHS Guys & St Thomas’ Foundation Trust Hospitals (UK) -
Corporate Strategy & Development
Change Lead – Hospital Transformation
4/2009 - 4/2011
Transformation and performance improvement– Led the development of the first digitally enabled performance improvement framework for the all Directorates, enabling unified reporting and live tracking of progress against improvement targets.
Medicines Management transformation – Led a transformation workstream aimed at enhancing the safety and cost efficiency of medicines management across the Trust’s hospitals. Achieving NHS England's’ largest savings in medicines spending for 2011
Maternity pathways transformation - Led the end-to-end analysis, strategic planning and improvement of the Maternity services at St Thomas’s Hospital to support the enhancement of patient and staff experience, patient flow and service efficiency.
National Enhanced Recovery Program – Led a transformation workstream aimed at enhancing patient recovery and outcomes, through evidence based clinical and operational interventions across the gynecology, urology and orthopedic pathways
Medicines Management transformation – Led a transformation workstream aimed at enhancing the safety and cost efficiency of medicines management across the Trust’s hospitals. Achieving NHS England's’ largest savings in medicines spending for 2011
Maternity pathways transformation - Led the end-to-end analysis, strategic planning and improvement of the Maternity services at St Thomas’s Hospital to support the enhancement of patient and staff experience, patient flow and service efficiency.
National Enhanced Recovery Program – Led a transformation workstream aimed at enhancing patient recovery and outcomes, through evidence based clinical and operational interventions across the gynecology, urology and orthopedic pathways
Aerospace, financial services and automotive sector roles
Operations
Senior Vice PresidentEnterprise Solutions /Consulting Manager - Healthcare Solutions and Advisory
11/2004 - 3/2009
G4S (UK)- Regional Continuous Improvement Manager, Financial services
SPS Aerospace (UK) - Business Improvement Manager, Aerospace manufacturing
Stadco Ltd (UK) - Senior Manufacturing Engineer, Automotive manufacturing
SPS Aerospace (UK) - Business Improvement Manager, Aerospace manufacturing
Stadco Ltd (UK) - Senior Manufacturing Engineer, Automotive manufacturing