As a freelance UX, Product, and AI consultant, I help startups, scale-ups, and enterprises design, optimize, and scale high-impact digital products across multiple industries, including LegalTech, FinTech, SaaS, and eCommerce.

At LexisNexis, I led the UX and Product Strategy for Lexis+ AI, an AI-powered legal research platform, focusing on optimizing user experience, onboarding, and AI-driven document analysis.

AI Optimization & Localization

Led the migration and adaptation of Lexis+ AI (US/Canada → France), ensuring jurisdictional alignment for lawyers, notaries, and public sector users.
Designed the multi-market onboarding strategy, adapting AI interactions to fit different legal workflows.
Key Features & User Experience

Defined the UX strategy for Follow-up Questions, Stop Conversation, Draft, Upload, Summarize—enhancing legal research efficiency.
Developed the service blueprint for Lexis+ AI, integrating qualitative user testing, KPI analysis, and research-driven optimizations.
Worked on Document Analysis, improving AI accuracy in verifying legal citations and references.
Research & Data-Driven Strategy

Conducted user testing and feedback analysis with legal professionals to refine AI-driven workflow

FinTech, Automotive, B2B & B2C SaaS

At Crédit Agricole, I led the UX and product design for a SaaS platform and B2C marketplace in the automotive sector, optimizing user experience for both consumers and dealerships.

SaaS & Marketplace Strategy

Designed the Pisca Pisca marketplace for the French market, enabling seamless integration of 100K+ vehicles with real-time inventory updates.
Developed an API-driven bulk import system, reducing errors and improving operational efficiency for car dealers.
User Research & CX Optimization

Conducted customer journey analysis and collaborated with Mazda and Tesla France CX teams to refine the online purchasing experience.
Designed and tested a Proof of Concept (PoC) for optimizing sales flows and dealership interactions.
UX/UI Execution & Delivery

Led the end-to-end UX/UI design, ensuring an intuitive experience for both B2B (dealerships) and B2C (end customers) users.
Implemented data-driven enhancements based on usability testing, A/B testi

ADEO is a global leader in home improvement retail, operating 7 marketplaces, partnering with 1M+ suppliers, and serving 500M customers across 1,000+ locations worldwide. Leroy Merlin, its flagship brand, is a top player in DIY & home improvement eCommerce in Europe.

At Leroy Merlin (ADEO Group), I led UX research and data-driven analysis to optimize operational tools and digital workflows for supply chain and eCommerce management.

Operational Tool & Process Optimization

Conducted a comprehensive UX audit of internal tools used by operational teams across France, Italy, and Spain.
Assessed workflow efficiency, data accessibility, and cross-team collaboration, identifying key friction points.
User Research & CX Strategy

Interviewed 100+ operational stakeholders, including warehouse managers and supply chain teams, to map pain points and needs.
Delivered an experience map highlighting inefficiencies and proposed a roadmap for tool improvement and digital transformation.

At La Poste Business, the B2B division of France’s national postal service, I led a digital transformation strategy across 17 Business Units, optimizing enterprise services, digital identity, and operational workflows.

Discovery & Digital Identity Strategy

Conducted in-depth interviews and research across 17 Business Units to map digital touchpoints and assess service efficiency.
Designed a comprehensive experience map of La Poste’s B2B sales cycle, identifying opportunities for automation and process optimization.
Service Blueprint & Digital Roadmap

Developed a roadmap to streamline B2B client interactions, sales processes, and digital workflows.
Provided strategic recommendations for HR tools, digital operations, and internal communication platforms to enhance productivity.
Business Impact & Execution

Created a cartography of digital touchpoints, optimizing the user journey for corporate clients.
Delivered insights that informed data-driven decision-making and improved efficiency

At Capgemini, I worked as a UX Consultant across multiple enterprise accounts, leading user research, service design, and UX strategy for complex B2B & SaaS platforms across France, Germany, Switzerland, and Italy.

Enterprise UX & Product Strategy

Designed user journeys, wireframes, and prototypes for AI-powered SaaS applications.
Conducted cross-market UX research, ensuring localization and usability for enterprise clients.
Led moderated & live user testing, gathering insights to optimize platform usability & conversion.

Avanade is a joint venture between Accenture & Microsoft, specializing in digital transformation, cloud solutions, and AI-driven enterprise platforms. As a UX Consultant, I worked on large-scale B2B projects, optimizing enterprise software and AI-powered applications across multiple industries.

Enterprise UX & Digital Strategy

Led UX research, prototyping, and service design for AI-driven SaaS platforms.
Conducted moderated user testing and data-driven optimizations to enhance usability and adoption.
Designed multi-market UX solutions tailored for enterprise clients in finance, healthcare, and mobility sectors.