Developed strategic initiatives for a broad spectrum of clients & segments, including Fortune 500 corporations, SMEs, start-ups, and emerging businesses, targeting both internal and external audiences, & facilitated & lead impactful transformations and driving organizational growth.
Partnered with a Boutique Consultancy for a Fortune 500 Insurance client, driving the development of a cohesive organizational change vision across all operational facets. Emphasized ESG initiatives around internal communications with compelling narratives, Employee Value Propositions focused on performance management, growth and retention, strategic alignment, employee journeys, teaching, training, and Event programming & presentations. Identified strategic opportunities and prioritized further change initiatives.
Played a pivotal role in Sports Team Alliance M&A transaction and integration, providing actionable insights, determining target valuations and evaluating licensing and sponsorship agreements. In

Helped grow a Purpose practice (foundation of all Sustainability initiatives) aimed at helping clients articulate their higher purpose, vision, brand positioning and strategy, driving deep engagement with employees and other stakeholders, offering project & risk management and strategic recommendations for culture, communications & change through insight, research, brand alignment and stakeholder management.
Defined project scope, P&L, pricing, budgeting, and staffing efforts for pitching, brand strategy, market development & respositioning, and alignment projects to develop brand purpose initiatives, oral and written communications strategies, and brand DNA workshops & briefs to drive engagement and transformation.
Conducted extensive research to understand business needs, industry trends, unlock insights into brand DNA and stakeholder needs, including extensive C-suite and management interviews and focus groups to gather insights, define KPIs, and drive brand and communication strate

• Focusing on brand innovation and growth strategies, successfully collaborated with a diverse portfolio of clients on multiple projects spanning Fashion & Apparel, Food & Beverage, Hospitality, Special Events, and Fitness industries, providing creative thinking with exceptional presentation skill and solutions to delivering outstanding results to drive top-line growth
• Drove strategic planning initiatives, collaborating with clients and other leads to define and implement 3-year strategic, operational & communications roadmaps, and merchandising & supply chain management issues, aligning company goals to drive significant growth in anticipation of successful $600 million acquisition.
• Developed brand and alignment strategies for hospitality companies, aligning brand identity with strategic objectives to enhance competitiveness, communications and market positioning
• Conducted in-depth primary and secondary research, including on-the-street interviews, employee engagement deep dives

• Oversaw Investor Relations & special projects for NY/NJ-based Real Estate Development client
• Provided oversight and valuation for independent film financing activities, including the assessment of media libraries and preparation of prospectuses. Developed financial models for interactive media ventures.
• Provided strategic guidance to traditional media entities navigating emerging media landscapes. Conducted in-depth market analyses, facilitated film financing, and advised on new market entry.
• Conducted operations & financial special projects for House of Blues to enter Chicago, Las Vegas and New Orleans markets.

• Expanded traditional media company brands (Elle, Elle Decor, Car & Driver, Road & Track, RV World, Premiere) into non-traditional and new media platforms through acquisitions, joint ventures, licensing, co-branding, and organic business development opportunities
• As Acting-CEO of subsidiary television production, undertook organizational redesign of production and sales procedures, editorial and financial review, and greenlighting process for programming

Reporting into the Office of the Chairman, I reviewed, valued and qualified acquisition and investment candidates, potential JV partners and corporate divestiture alternatives.
• Engaged in diverse operational projects for leading companies including Home Shopping Network, Match.com, and USA Network, fostering cross-functional collaboration.
• Contributed to high-profile acquisition and merger integrations, such as the Hotels.com IPO, USA Broadcasting divestiture, and MXG Media and Styleclick acquisitions, among others.
• Reviewed, valued, conducted due diligence, and qualified acquisition and investment candidates, analyzing potential JV partners and corporate divestiture alternatives.