Functional Skills
Content Marketing
Communications
Marketing Analytics
Growth Marketing
Marketing Strategy
Content Strategy
Digital Marketing / Advertising
Software Skills
Salesforce
Hubspot
Sector Experience
Consumer Goods
Healthcare
Media & Entertainment
Social & Public Sector
Travel & Hospitality
Fortune 500
Experience
America's Physician Groups
Marketing
Marketing & Events Consultant
1/2025 - Present
• Own all content marketing strategy and execution (email and social) for conferences, webinars and events.
• Manage paid campaigns across LinkedIn Ads and manage external Google Ads agency.
• Collaborate with cross-functional APG teams to maintain consistent branding, messaging, and promotional efforts across all conference-related materials and communication channels.
• Create strategy and execution plan for Partnership and Membership marketing teams.
• Manage paid campaigns across LinkedIn Ads and manage external Google Ads agency.
• Collaborate with cross-functional APG teams to maintain consistent branding, messaging, and promotional efforts across all conference-related materials and communication channels.
• Create strategy and execution plan for Partnership and Membership marketing teams.
Health-Tech Startups
Marketing
Marketing Consultant & Independent Contractor
1/2023 - Present
• Notable Clients: Jayla Health, HealthCon NYC, Docfluencer MDO, Starpil Beauty
• Create strategies for healthtech conferences (HealthCon NYC) and experiences, resulting in 1,089% increase in revenue.
• Utilize A/B testing to optimize subject lines, email content and call to actions, improving click rates by 83%.
• Lead end-to-end marketing campaigns, ensuring consistent brand positioning across digital platforms.
• Create strategies for healthtech conferences (HealthCon NYC) and experiences, resulting in 1,089% increase in revenue.
• Utilize A/B testing to optimize subject lines, email content and call to actions, improving click rates by 83%.
• Lead end-to-end marketing campaigns, ensuring consistent brand positioning across digital platforms.
WELL for Digital Health
Marketing
Fractional Head of Marketing
7/2024 - 1/2025
• Led and executed high-converting content (social, newsletters, emails), events, and partnerships to support growth from free-to-paid community.
• Ghostwrote for Founder's LinkedIn, resulting in 8.6% increase on personal page followers and 27.3% on business page followers.
• Identified and participated in key industry conferences that align with our brand and customer personas.
• Ghostwrote for Founder's LinkedIn, resulting in 8.6% increase on personal page followers and 27.3% on business page followers.
• Identified and participated in key industry conferences that align with our brand and customer personas.
Nuveen, a TIAA company
Marketing
Assistant Vice President, Marketing
3/2021 - 7/2022
• Led initiative to automate marketing materials for 150+ Nuveen investment products by consolidating and
interpreting large sets of data, which resulted in increased efficiencies by 75%
● • Collaborated cross-functionally with technology, compliance and product teams to integrate and
operationalize solutions.
interpreting large sets of data, which resulted in increased efficiencies by 75%
● • Collaborated cross-functionally with technology, compliance and product teams to integrate and
operationalize solutions.
Big Law
Marketing
Business Development Specialist, Americas Marketing
6/2019 - 2/2021
• Developed key messaging and positioning for Partners and cross-functional teams across 4 time zones.
• Recommended industry speaking and conference opportunities to senior leadership and project managed relevant marketing campaigns and materials.
• Oversaw financial sector KPIs on a monthly basis and adjusted the client strategy accordingly.
● 1175 www.linkedin.com/in/ambernm/
• Recommended industry speaking and conference opportunities to senior leadership and project managed relevant marketing campaigns and materials.
• Oversaw financial sector KPIs on a monthly basis and adjusted the client strategy accordingly.
● 1175 www.linkedin.com/in/ambernm/
Prudential Financial
Marketing
Marketing Specialist
8/2015 - 4/2018
• Curated marketing content which increased client interaction by 25%
• Managed junior associates by creating strategic training plans, which resulted in 100% of associates being promoted within two years of their start date. Investment Operations Associate (August 2015-August 2016)
• Supported settlements team by managing production for three high volume asset managers.
• Managed junior associates by creating strategic training plans, which resulted in 100% of associates being promoted within two years of their start date. Investment Operations Associate (August 2015-August 2016)
• Supported settlements team by managing production for three high volume asset managers.