Functional Skills

Market Research
Digital Marketing / Advertising
Brand Strategy

Sector Experience

Energy
Media & Entertainment
Retail
Technology
Telecom

Languages

Arabic
Spanish

Experience

Huge Product Management / Strategy
Group Strategy Directoe
2/2021 - Present
Head of west coast strategy leading engagements across brand, innovation, experience, and creative strategy

IPG Media Lab Marketing
Strategy Manager
1/2018 - 2/2021
Innovation strategy in emerging media and technology

Grayce & Co Marketing
Founding Director
1/2017 - 12/2017
As Founding Director, I lead client engagements and day to day agency operations

Strategy& Corporate Strategy & Development
Senior Associate
6/2015 - 1/2017
Senior strategist on media, entertainment, and communications accounts

L'Oreal Marketing
Brand Strategy & Product Innovation Summer Associate
6/2014 - 8/2014
Brand strategy & product innovation for L'Oreal Paris hair care

Say Media Marketing
Media Planner
7/2009 - 6/2013
Digital and mobile media strategy and planning, in support of global 100-person sales team

Momentum Worldwide Marketing
Assistant Account Executive
6/2008 - 6/2009
Coca Cola live events and promotions