Ideated and built a scalable sales pipeline that delivered over $200,000 in revenue and over $1M in lifetime opportunity in 18 months through a prospect-facing podcast that reached over 10,000 in audience in less than a year, ultimately driving our business to reach $550,000 in annual revenue in 2 years. I also owned and optimized all aspects of sales and marketing across our product units under the M2 brand, and was responsible for innovating our business model to achieve greater alignment.

Started a health coaching company that served a dozen individual clients on retainer focused on habit development critical to overcoming mental and physical health challenges. Consolidated my business with Mitchell McClure. Sole creator of key business assets including website, marketing collateral, coaching programs, and podcast. Created first sales pipeline through speaking engagements and strategic partners, producing predictable leads that accounted for over 50% of client revenue.

Developed sourcing roadmaps, identified opportunities for rapid renegotiation, and weighed benefits of leveraged purchasing programs for clients in a variety of industries including Fortune 500 manufacturer, a post-acquisition TV network, and a top 10 private equity fund. Contributed towards project success through data analysis, strategy development, and organizational management.