Functional Skills
Project Management
Market Research
Go-to-market Strategy
Content Marketing
Competitive Landscaping
Brand Strategy
Marketing Strategy
Business Analytics
Software Skills
Airtable
G Suite
Google Sheets
Google Surveys
Microsoft Excel
Microsoft PowerPoint
Microsoft Office
Microsoft Word
Microsoft Visio
Sector Experience
Business Services
Consumer Goods
Healthcare
Technology
Languages
English
Experience
Prophet
Marketing
Independent Contractor
10/2021 - Present
Work with external clients on brand strategy projects including competitive landscaping, market research, customer discovery, product positioning, customer segmentation, and narrative creation. Primarily in the healthcare and technology industries
Bloomscape
Marketing
Marketing & Business Development MBA Intern
4/2020 - 5/2021
Developed go-to-market strategy for the launch of new products and accessories resulting in 3-5% growth of overall business revenue. Furthermore created a three-year marketing plan for new products and accessories across several marketing channels including website activation, email, SMS, and social media
Huron Consulting Group
Management Consulting
Healthcare Consultant
11/2012 - 6/2019
Led digital transformation and change management teams at healthcare organizations across the nation. Primary focus on software implementation, data analytics, and process improvement.