• Directed complex cross-departmental projects, leveraging tools like Asana and ClickUp to manage timelines, deliverables, and stakeholder communications.
• Oversaw a team of designers, auditing deliverables and ensuring client expectations were met while maintaining brand standards.
• Designed and implemented an internal intranet to centralize company resources, improving accessibility and operational efficiency.
• Led workshops and created training manuals to onboard teams to new project management software, ensuring smooth transitions.

• Achieved measurable business growth: +148% in website visits, +548% in Google searches, +27% in social media reach, and +114% in total sales.
• Used sales data to highlight top-performing products in visual merchandising and marketing strategies.
• Managed event execution and photoshoots, overseeing logistics, décor, and product presentation.

• Created comprehensive merchandising manuals, trained teams, and managed a team of merchandisers to execute visual strategies.
• Collaborated with buyers to align product assortments with sales data, optimizing inventory and display strategies.
• Designed and sourced display materials to align with brand aesthetics, ensuring visually compelling presentations.

• Conducted workshops to develop team members' merchandising skills, ensuring alignment with company standards.
• Supported new store openings by coordinating merchandising operations and visual strategies.

• Provided hands-on visual and management support to store managers and merchandisers through training and execution.
• Developed and implemented visual presentation strategies to maximize sales productivity across multiple locations.
• Conducted daily audits to ensure visual standards were consistently met, aligning store displays with brand guidelines.