Functional Skills

Data Analysis
Qualitative Research
Supplier Relationship Management
Innovation Management
Sales and Operations Planning (S&OP)
Organizational Culture
Change Management / Org Design
Customer Experience
Customer Segmentation
Data Collection / Research
Digital Experience Design
Future State Organizational Design
Market Research
Organizational Behavior
Organizational Strategy

Sector Experience

Business Services
Consumer Goods
Financial Services
Technology
Telecom
Case Study
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Case Studies

corporateStrategyDevelopment
Product Strategy for a Quick Service Restaurant (QSR) chain
Travel & Hospitality Product Strategy User Research Organizational Strategy
corporateStrategyDevelopment
Product launch for multi-billion dollar logistics company
Transportation & Logistics Product Strategy Market Research User Research

Experience

Stellar Elements Product Management / Strategy
Senior User Researcher
5/2022 - 5/2024
• Managed requirements of Fortune 500 client stakeholders to understand their business objectives and provide analytic solutions that positively address their needs
• Led discovery sessions, workshops and whiteboard sessions with client stakeholders and internal engineers to identify, understand and define customer needs, objectives, roadmaps and/or business requirements to design solutions that can best address existing or prospective clients
• Partner with client engagement managers, sales teams, analytics centers of excellence and other solutions consultants to move deals to close

ReD Associates Product Management / Strategy
Strategy Consultant
10/2021 - 1/2022
• Advised a global luxury brand to help them develop their medium-to-long term strategy, define their value proposition and brand identity
• Led ethnographic user research with consumers and industry experts in the UK, developing surveys, conducting in-depth interviews, contextual inquiries, shopalongs, diary studies, and card-sorting activities
• Presented insights and recommendations for clients through visual storytelling

Robertson Foundation Research
ProgramAnalyst
4/2020 - 7/2021
• Delivered 10 successful multi-year grant proposals to the board that helped drive organizational decision-making
• Developed qualitative and quantitative KPIs on three-year grant projects to monitor grant performance
• Created data decks and presentations for the board that evaluated the impact of organizational change initiatives

Harvard University Research
Qualitative Researcher
8/2014 - 5/2020
• Designed and executed an ethnography that analyzed civic participation in 6 marginalized communities in São Paulo
• Identified areas where community-based initiatives are implemented due to a lack of governmental support which highlighted structural inequalities at the policy-level
• Collaborated with participants of my research to produce a short documentary while conducting fieldwork in Brazil to improve visibility of social issues to an international audience