Functional Skills

Change Management / Org Design
Communications
Customer Relationship Management
Customer Segmentation
Market Research
Project Management
Strategic Planning
Talent Acquisition
Business Planning
Voice of the Customer
Launch Planning & Preparation
Learning & Development
Sales Enablement
Go-to-market Strategy
Software Implementation

Software Skills

Microsoft Excel
Salesforce
Workday
Sharepoint
SFTP
RAID
Outlook
OpenAI
Monday
Microsoft Office
Hubspot
Google Sheets
Asana
Canva
Google Cloud Platform

Sector Experience

Business Services
Technology

Experience

Antler Start-Up
Entrepreneur in residence
9/2024 - 12/2024
Antler is the world's day zero investor, enabling exceptional founders to build startups and great companies. I was selected as one of 80 participants from a pool of 6,000 applicants.

Hibob Sales
Professional Services Lead Sales Executive
1/2023 - 5/2024
• Led strategic partnership initiatives with the Sales team, closing a record-breaking $1M deal in the UK.
• Launched “Enterprise Premium” globally, achieving a 216% year-over-year growth in enterprise deals, increasing ARR from £772K to £5.1M, and ultimately contributing 35% of total new ARR.
After success in the UK and EMEA, I continued further regional expansion and secured flagship deals in Australia.
• Designed and implemented a customised scoping process including tools like a scoping calculator and detailed
• Statement of Works (SOWs), and then trained the Sales team to estimate project costs independently.
• Drove profitability across HiBob’s enterprise segment, achieving a 75% gross margin, significantly higher than the 65% average for smaller client segments.
• Optimised pricing strategy by analysing Salesforce data, leading to a 30% increase in implementation package pricing, which boosted profitability.

Hibob Start-Up
Implementation Team Manager
3/2022 - 1/2023
• Implemented a value-based discovery process and an MVP (Minimum Viable Product) delivery framework, reducing enterprise implementations time by 50%.
• Established a co-build framework to enhance customer participation in platform configuration, achieving a 92% enterprise adoption rate, compared to 85% in the mid-market segment.
• Redesigned the customer journey to optimise pre and post-sales workflows, enabling enterprise scalability.
• Boosted customer satisfaction (CSAT) from 8.7 to 9.2.
• Recruited, onboarded, and led a team of four enterprise implementation managers, effectively assigning projects and managing resources.
• Acted as executive sponsor on steering committees, advocating for client needs and ensuring alignment between deliverables and strategic business objectives.

Avature Start-Up
Head of Change Management and Adoption
5/2018 - 3/2022
• Led change management, product adoption, and expansion initiatives for Avature's most strategic clients, collaborating across product, marketing, sales, and support teams.
• Scaled and managed a global team, growing from an individual contributor to leading a team of 5 across multiple regions, supporting a 300% increase in enterprise onboarding capacity.
• Created adoption dashboards and journeys, boosting adoption rates by 20% and enabling proactive client monitoring with real-time, customizable insights.
• Developed CRM Premium, a scalable, revenue-generating product, saving clients millions in agency fees.
• Launched the first iteration of Avature's Internal Mobility solution, positioning the company as an innovator in skill-based recruitment.
• Designed and implemented a global customer journey, integrating change management from onboarding to deployment, enhancing client engagement and satisfaction.

Avature Start-Up
Senior Customer Success Manager
6/2016 - 5/2018
• Managed and grew relationships with five strategic accounts, driving $3M+ in annual recurring revenue and achieving a 100% retention rate.
• Consistently maintained customer satisfaction and NPS scores above 9.
• Led quarterly business reviews, renewal processes, and upsold talent acquisition solutions, contributing to a 15% increase in account value.

Avature Start-Up
Customer Success Manager
7/2014 - 6/2016
• Designed and implemented success plans for 15 major accounts, driving strategic outcomes for clients generating $2M+ in annual revenue.
• Facilitated periodic business reviews, highlighting new features and upselling $200K+ in additional modules within the first year.

Avature Customer Service
Customer Experience Specialist
11/2013 - 7/2014
• Served as liaison between clients and development, addressing client needs effectively.
• Managed support processes, ensuring quick issue resolution through prioritization and escalation.

TXT International Human Resources
Executive Recruiter
8/2012 - 10/2013
• Defined role profiles with hiring managers, ensuring alignment with organisational needs.
• Built a strong candidate pipeline and reduced time-to-hire.