Recruited a team of 26+ academics, architects, CX/UX & industrial designers, leading a research and design think tank, exploring and enabling circular and sustainable outcomes for future economic viability and transformation.
• Lead researcher on final-mile distribution of vaccines in emerging economies, designing a blockchain solution to improve data capture, optimize health worker management, and increase patient tracking. Under UNICEF,
the solution is projected to save over $1Bn in global vaccine waste, and hundreds of thousands of human lives.
• Research and design leader for an initiative with the City of Los Angeles, applying circular economy principles to repurpose eCommerce cardboard waste. Targeted outcomes include a >50% reduction in landfill waste, $4M+ in annual revenue, repurposed materials for local businesses, and future innovations in sustainability.
• Lead researcher exploring the use of block chain and smart contracts to automate Scope 3 carbon tracking, targeting

Transitioned from Wipro to lead design-led transformation consulting for LEGO and Egon Zehnder, directing multi disciplinary teams to shape digital strategies, integrate business operations, and improve customer experiences.
• LEGO - Developed a strategic framework for LEGO's 7,000+ Licensing and Extended Line products, identifying key design criteria that reduced environmental impact by ~25%. Designed a partner engagement platform prototype, streamlining data flow across procurement, manufacturing, and end-of-life, driving economically pragmatic circularity materials use methods, and sustainability capabilities, across the value chain.
• Egon Zehnder – Led design and engineering teams to integrate platforms for recruiting and consulting firm, consolidating data and tools into a user-friendly dashboard. Streamlined data collection, reporting, and calibration, reducing manual tasks and improving decision-making. Enhanced collaboration, enabled report customization, and supported data-

Led large-scale digital transformation engagements, bridging business strategy, engineering, IT consulting, and design services. Directed CX/UX research and design-led initiatives, using data insights to shape new digital products and services for Fortune 500 clients, including: FedEx, HP, WorldPay, BP, Lloyd's Bank and Apple (Hybris).
• Developed AI/ML, cloud, and data-driven solutions for enterprise-scale projects, leading scaled teams of up to and over 200 multi-shore personnel for Wipro clients, contributing to >$143M in billable revenue during tenure.
• FedEx: Competitive market research and analysis, stakeholder, user research, and service design engagement, implementing a digital lighthouse to guide FedEx's 3PL B-B platform and digital customer onboarding. Outcome led to a 43% reduction in client churn rate, 18% boost in market position, and a 36% increase in profitability.
• Hewlett Packard: Co-lead, tasked with the development of an internal business innovation and design l

Led a team of 110 across studios in LA, SF, and Philadelphia, overseeing a $25M P&L. Spearheaded initiatives to drive long-term engineering revenue growth exceeding $200M through strategic design and service innovation.
• Zoetis (Pfizer Genomics): Co-led a $7M, 30+ design and engineering team, developing an E2E digital platform and B-C offering for livestock genetics sampling, testing, cloud computation engine, and analysis reporting.
• Other Engagements: Schlumberger (AR/VR), TicketMaster (CX), Toyota (SAP S/4HANA), LiveNation (AEM)

Led multi-shore design & engineering team of 67 multi-disciplinary professionals, across studios in SF and New York. Responsible for $10M P&L, growing regional business unit from $4M to >$11M
● 30% contribution margin.
• Hewlett Packard, Sprout PC - Collaborated with HP R&D team developing 3D desktop PC from concept to commercial launch. Led the user research, interaction & UX design, and software dev teams in tandem with HP hardware design team. Winning 2015 CES "Best on Show", Red Dot Award and iF Design Award.
• Virgin Galactic - Led team envisioning and designing their passenger space flight experience. This included all aspects of the passenger journey from ticket purchase, welcome kit, flight training and safety, education tools, and custom design of an in-flight wearable hardware device (watch) to monitor passenger biometrics.
• Viking Cruise Line - Complete digital passenger experience, from ticketing, through to a fully integrated connected onboard digital services experie

• Research, design, product strategy, and management for long-form video IPTV and OTT platform 'ViiA', in partnership with HP, and adopted by: Warner Brothers, Sony Pictures, Walt Disney, driving over $24M in revenue. This solution was the initial video-streaming platform used by Netflix. Acquired by Verizon.

• Led the research, design, development and commercial launch of digital newsroom workflow and digital video DAM/CMS tool, 'artbox'. Six months after release, product was deployed by most major broadcasters in over 40 countries, gaining 7% global market share. Acquired by Apple. Rebranded as Final Cut Server.

• Products: Cult Effects, Final Effects and Effects HD acquired by Adobe for After Effects suite. Also Web3d "Cult3d", integrated with Rhino3D and 3D StudioMax. 90M+ browser engine downloads, acquired by NVIDIA.