Managed team of 3 People Managers & 15 Individual Contributors responsible for $866MM in revenue in FY22. Negotiated new and restructured agreements with procurement and C-Suite across 7 customers resulting in $450MM in revenue commitment over 2 years. Developed a sales education program that trained the team on storytelling skills with conciseness around company solutions receiving 9 out of 10 in feedback from the team. Established white space analysis utilizing analytical data to grow the footprint of Trade Desk solutions resulting in adoption of net new channels resulting in $20MM in new revenue in 1 year. Developed a local engagement plan with marketing to introduce Trade Desk initiatives driving attendance of 300+ individuals in local markets. Partnered with CRO for a custom incentive program tailored to Independent Agencies resulting in 7 new advertisers and $4MM in new revenue over 3 month period.

Responsible for leading the Food, Protein and Confectionery team which includes 3 people managers and 25 Account Executives representing DSP SS, Twitch, CTV, OLV and Audio Ads. Completing over 147 interviews over a four-year period and responsible for 24 new hires to Amazon. Led a first ever Grocery Summit for C-Suite customers that outlined Amazon Advertising as a brand building solution. Feedback showed that 100% of the audience responding the content was good or excellent, and 78% responded they are likely to increase spend based on the summit. Developed a local mentorship program that identified top performing Mid-Market AEs and partnered with Large Customer Sales AEs to groom the future AEs resulting in three Mid-Market AEs moving to Field Sales Developed 5 AEs who eventually became sales managers at Amazon by creating a leadership training plan customized for each individual.

Oversaw a team of 2 managers and 21 Individual Contributors that grew revenue from $97 Million to $125 million over 3 years, outperforming the company's growth by double digits. Created a learning culture by developing Peer to Peer learning program, as well as Partner to Peer series to create a knowledge culture that drove personal and professional growth. Led Chicago functionality as it relates to interoffice relationships with client services, research, measurement, and additional specialists.
Professional Experience

Responsible for hiring and developing a national sales force to partner with CPG and Pharmaceutical advertisers across the country. Developed a Go-to-Market strategy centered on connecting with consumers around reaching consumers "aisles away, not miles away" from partners' products. Created new ad solutions utilizing customer feedback and product team, which were responsible for generating over 2 million in revenue in a 4 month time frame. Partnered with P&G and J&J to create a first ever upfront for SoloHealth generating over $1.5 million in annual revenue. Established an onboarding and training curriculum for new team members.

Developed a successful strategy that sells cross platforms solutions including social media, content partnership, search, and ad networks to key partners. Generated year-over-year growth on managed book of business, 2007 growth 45%, 2008 growth 68%, 2009 growth of 26%, 2010 Growth of 24% and 2011 Growth of 18%. Developed a strategic partnership with General Mills by working with the CMO to create an audience-based advertising platform that delivers licensed content, social media, and original content. Lead a training seminar for Account Executives on "Building Your Personal Brand."

Responsible for opening up the non-pharma sales team within the midwest region. Developed first ever partnership with Pepsico, McDonald's and Cancer Treatments of America. Partnered with leadership to create first time advertiser incentive to motivate testing of a new solution. Organized training with Upstream Group to development lessons on breaking new business.

Launched USATODAY.COM central region office representing online solutions spanning USA Today, Parade and Sporting News. Closed largest partnership at the time with TD Ameritrade resulting in a 7 figure partnership. Worked with operations to create a systematic way to track pacing to reduce individual time managing pacing reports. Responsible for creating a solutions that allowed print partners to utilize credits to test online advertising.