Functional Skills

Go-to-market Strategy
Digital Marketing / Advertising
Business Intelligence
Brand Strategy
Marketing Strategy
Growth Marketing
Customer Segmentation

Software Skills

Tableau
Airtable
Google Analytics
Microsoft Office
Salesforce

Sector Experience

Business Services
Consumer Goods
Healthcare
Retail
Technology

Languages

English
Big 4 Accounting
Fortune 500
Top Consulting Firms

Experience

AOK Consulting Marketing
Founder & CEO
2/2020 - Present
Brand & Marketing Consulting Agency that helps your Brand define your Identity, your Voice and Connect with customers

ttweak Marketing
Business Director
9/2019 - Present
Create and manage multi-media branding, messaging and communication strategies for corporations, non-profits and local businesses

Deloitte Marketing
Marketing Consulting
5/2021 - Present
Provides strategic and tactical counsel that helps achieve clients' branding and marketing goals and ensure all campaigns invoke brand standards, are innovative, and of the highest quality

Prophet Marketing
Brand Strategy Consultant
2/2020 - 3/2020
Set and achieve strategic goals related to marketing, advertising and corporate initiatives

Pinterest Marketing
Account Manager
3/2017 - 3/2018
Manage marketing and advertising for P&G brands on Pinterest platform

Macy's Management Consulting
Business Intelligence Manager
11/2014 - 3/2017
Led team that identified process improvement opportunities with merchant and marketing teams to improve the customer
experience and reduce expenses

Target Marketing
Marketing Manager
7/2012 - 2/2014
Gathered consumer insights and led cross-functional production, media and creative teams to execute marketing campaigns for
diabetes, flu and other healthcare initiatives

Procter & Gamble Marketing
Brand Management Intern
6/2011 - 8/2011
Developed US Hispanic investment strategy (marketing, assortment, merchandising, and pricing) and collaborated with multiple
teams to execute recommendations that resulted in $8.5M in action items across ten target markets

Abercrombie & Fitch Product Management / Strategy
Merchant
3/2006 - 4/2009
Responsible for conceptual development, cost negotiations and production management for Fall, Winter and Spring men’s fashion
business unit

New York Red Bulls Sales
Account Executive
9/2005 - 11/2006
Developed and implemented grass root marketing campaigns with local businesses and corporations that helped lead to the sellout
of 80,000-person Giants Stadium during all international friendly matches and increased season ticket purchases