Executive Coach helping ambitious leaders navigate change, define their vision and achieve transformation

Experience evaluating key strategic growth initiatives, setting “big picture” strategic direction, crafting key messages, bringing ideas to execution, measuring impact, and growing to scale. Designed a “Connected Care Ecosystem” for a device manufacturer, to reshape the way patients and providers engage with diseases. Redesigned hospital governance system for the BOD.

Assessed how deeply innovation was embedded in the culture and operations of a European Pharma company, and created a transformation model for operational effectiveness, leadership training, and problem solving. Created innovation frameworks to support rapid prototyping, design, and revenue growth, to enable an American Pharma company to overhaul to an open innovation model, and condense their implementation model from 48 to 16 weeks; designed program and training was delivered internationally.

Experience conducting competitive market research and analytics, managing integrated strategic and financial plans, crafting value propositions, overseeing product and service strategy and launches. Developed a Hispanic health plan for an integrated payor, including change management programs for marketing, sales, and operations. For a national payor, developed a dynamic lifetime value model of individual buyers, simulating change in ROI based on the ACA, consumer population, & product mix

Selected from among 25 global strategic marketing managers to launch a corporate reputation management department, interfacing directly with a cross-functional team of SVPs and the CEO. Accompanied CEO on pivotal public relations interviews with key media outlets (e.g., The Economist, NYT). Drove competitive intelligence infrastructure using advanced analytics and media measurement tools. Led $1MM international employee brand education campaign, boosted key retention factors by 16%

Led rebranding for a breakthrough technology start-up, as we built awareness with payors and providers. Coordinated system and regional level planning for software implementation for payors and providers, and designed training materials. Secured $10MM in media coverage in NBC, ABC, CBS, Wall Street Journal, New York Times. Coordinated off-site events to improve team building and performance management efforts.

Community relations and membership liaison. Special event coordinator. Marketing Specialist.