Overseeing a rebrand for a well funded B2G startup in the government emergency services sector.

Overseeing consumer research project on Cryptocurrency for a major credit card company.

Rewrote this well funded startups’s brand positioning and am overhauling several communication touch points including their website, e-crm program, and marketing collateral. Next project with them will be creating their employer branding and on boarding guide for new hires (they will have 400 by EOY).

I specialize in brand strategy: rebrands, brand positioning, consumer research, campaigns, naming, and workshop facilitation. I also take on copywriting and content strategy as needed, which is fairly frequent!

I’ve collaborated with some extraordinary brands and agencies. Apple, Pentagram, Google, Michael Kors, lululemon, Nuro, Hinge Health, and The Washington Post are a few of my favorite clients.

Created digital content, including throught leadership videos and website articles.

Edited sports programming and digital content