Sector Experience

Automotive
Consumer Goods
Financial Services
Retail
Telecom

Experience

Straight Forward Concepts Marketing
Managing Director
1/2018 - Present
Rely on modern data science techniques like AI, machine learning, data visualization, and BI reporting to operate a platform that enables the formulation of tactical plans and execution of strategic initiatives

The Nielsen Company Management Consulting
Partner
3/2009 - 12/2017
Collaborated with practice leaders across Nielsen to invent new methodologies and products that utilize the company's data assets.

Reduced overhead, improved data security, and boosted performance of analytics projects by moving company analytics projects onto cloud services

The Cambridge Group Management Consulting
Partner
8/2006 - 12/2007
Led teams in introducing multiple new analytic methods in a new strategy activation practice leading to offerings generating 1/3 of The Cambridge Group’s revenue over past five years