Functional Skills
Project Management
Employee Retention
Strategic Planning
Product Development
Marketing Analytics
Leadership Development
Innovation Management
Chemical Engineering
Brand Strategy
Sector Experience
Business Services
Consumer Goods
Manufacturing
Retail
Fortune 500
Experience
Worthington Industries/Enterprise-Columbus
Product Management / Strategy
Sr. Director of Innovation, Product Development & Consumer Insights
1/2017 - 1/2024
Consumer Products Division
Created Innovation process, team and culture within emerging CPG division of historic Industrial Organization, resulting in an active NPD Pipeline valued at over $200MM.
• Built Team from scratch to include Consumer Insights, Engineering, Industrial Design and Project Management. Managed Team of 24, with mix of on-site, hybrid and remote work force.
• Responsible for pipeline for 7 unique brands at various stages of maturity, including Coleman, Bernzomatic, Balloon Time, Garden Weasel, Level5 and Halo outdoor cooking.
• Developed strategic partnerships to deliver new product offerings outside organizations manufacturing capabilities.
• Launched dozens of new products that accounted for 10% of sales and 12% of profit.
• Developed Consumer Driven & Design Thinking Research model, leveraging online and in-person research as well as rapid prototyping to ensure initiatives were focused on end-users.
• Introduced strategic framework of M&A that resulted in a
Created Innovation process, team and culture within emerging CPG division of historic Industrial Organization, resulting in an active NPD Pipeline valued at over $200MM.
• Built Team from scratch to include Consumer Insights, Engineering, Industrial Design and Project Management. Managed Team of 24, with mix of on-site, hybrid and remote work force.
• Responsible for pipeline for 7 unique brands at various stages of maturity, including Coleman, Bernzomatic, Balloon Time, Garden Weasel, Level5 and Halo outdoor cooking.
• Developed strategic partnerships to deliver new product offerings outside organizations manufacturing capabilities.
• Launched dozens of new products that accounted for 10% of sales and 12% of profit.
• Developed Consumer Driven & Design Thinking Research model, leveraging online and in-person research as well as rapid prototyping to ensure initiatives were focused on end-users.
• Introduced strategic framework of M&A that resulted in a
ELMER'S PRODUCTS (Newell Rubbermaid)-Columbus
Product Management / Strategy
Sr. Director of Innovation & R&D
1/2004 - 1/2016
(Reporting directly to BU President; Member of Executive Leadership Team) Created vision, process, team and culture to drive incremental, organic growth for $400MM CPG company.
• Leveraged Open Innovation model to build pipeline valued at over $150MM.
• Delivered strategic growth platforms and directed organizational resources towards key initiatives.
• Managed Team of 12, including 2 Directors and all Technical Resources of Organization.
• Team included Consumer Insights, Marketing, Chemists, Project Management & Engineering.
• Within 5 Years, accounted for 15% of sales and 22% of profit.
• Developed Consumer Driven Research model, creating "Power User" databases of key consumer segments to be leveraged in online and in-person research
• Leveraged Open Innovation model to build pipeline valued at over $150MM.
• Delivered strategic growth platforms and directed organizational resources towards key initiatives.
• Managed Team of 12, including 2 Directors and all Technical Resources of Organization.
• Team included Consumer Insights, Marketing, Chemists, Project Management & Engineering.
• Within 5 Years, accounted for 15% of sales and 22% of profit.
• Developed Consumer Driven Research model, creating "Power User" databases of key consumer segments to be leveraged in online and in-person research
Conagra Brands
Product Management / Strategy
Marketing Manager
1/2002 - 1/2004
Brand Management roles focused on new product development, packaging, and major retailer promotions.
General Mills
Marketing
Associate Marketing Manager, Big G Cereal Division
1/2001 - 1/2002
Led key new product initiatives for $3 billion division.
• Led cross-functional team through new product concept testing, delivering 2 concepts for launch.
• Analyzed potential business acquisition in organic foods, resulting in bid from M&A team.
• Led cross-functional team through new product concept testing, delivering 2 concepts for launch.
• Analyzed potential business acquisition in organic foods, resulting in bid from M&A team.
Borden Foods Corp.
Marketing
Brand Management Intern
1/2000 - 1/2001
Led marketing analysis projects for $500MM consumer packaged goods company.
• Quantified impact of price increase for Classico pasta sauce, a $150MM brand.
• Quantified impact of price increase for Classico pasta sauce, a $150MM brand.