Independent consultant, collaborative sales & marketing strategist, data-driven professional with a passion for testing and implementing growth-related strategic plans.

Seasoned in Brand Management, Experiential, Retail & Digital Marketing, Brand Consulting, Strategy Execution, Customer Experience.

I appreciate working in collaboration with sales, management, creatives, and IT teams to see innovative business solutions come to fruition.

• Structured & implemented strategic growth planning, resulting in a 28% increase in U.S sales in 2018’
• Oversaw and led project management responsibilities for 2 collection launches & exhibitions in NY and Art Basel Miami 18', as well as Milan Design Week exhibition in 2019 featuring 4 new international launches.
• Reported on data & provided recommendations on improving conversions. Designed & implemented e-mail campaigns resulting in a 21% growth in subscribers, and a .8% CTR increase

• Brought in to restructure marketing department & introduce customer data/analytics measurements to the business to help meet key sales objectives
• Led marketing strategy directions in a cross-functional IT, sales & executive team, which resulted in a +30% increase in monthly quote requests, as well as a +17% increase in sales for the NY gallery in 2H of 17'
• Managed key partnerships and events for 3 major exhibitions, and 4 collaboration initiatives during Art Basel Miami 17'

• Advised CEO and COO on key marketing initiatives across the company’s digital platforms resulting in increased social engagement
• Led strategic creative direction in a cross-functional team of eight coordinating with editors, designers, marketing and executive team
• Managed projects by working with JIRA and Confluence software

• Built portfolio strategy generating +250% growth in the sunglasses and handbag categories in 18 months
• Secured 20 strategic accessory brands across numerous categories from nine different countries, among them Kayu, Le Specs, Donni, Spektre, Mola Sasa, Emi Jorge, and La Kaiser jewelry
• Responsible for leading Artissano’s website re-launch, repositioning strategies, and new brand identity including a distinctive graphic style for all company communications

Translated technical ESG documents for the company and advised on report presentation strategies. (Portuguese/ English)

• Worked with local and international customers to drive sales revenue
• Assisted the Corporate Marketing and Sales departments with special events execution
• Delivered exceptional customer service by providing styling guidance and merchandise recommendation based on individual demands
• Consistently met sales goals in a competitive and fast-paced environment

- Responsible for researching and reporting on new marketing platforms designed to increase market penetration
-Sole Marketing intern invited to be a part of the DVF team at the DVF Awards hosted at the United Nations
- Represented DVF at the Women in the World Summit helpdesk