Functional Skills
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Case Studies



Notable Clients
Experience
• AstraZeneca - Assisted franchise heads in scaling customized omnichannel programs for 3 biologics brands across 15+ countries. Through agile coaching, subject-matter expertise, and change management support, improved operational efficiencies with an average 50% reduction in campaign deployment time and 33% increase in internal platform adoption within 1 year.
• AstraZeneca - Aligned multidisciplinary stakeholders to optimize an end-to-end process for the intake of digital demand, execution of omnichannel campaigns, and actioning of ServiceNow requests. Within 6 months, project efforts resulted in self-service capability adoption by 87% and a 45% increase in overall team delivery efficiencies.
• Drove customer satisfaction and a 99% client retention rate by incorporating emerging technologies such as artificial intelligence (AI) and advanced analytics within a portfolio of managed services and cloud-based solution offerings.
• Spearheaded Salesforce and Marketo integration and use of Tableau and Domo platforms, leading Center of Excellence initiatives to capture, analyze, and visualize data for gauging campaign success and quantifying departmental ROI.
• Expanded signings via presales support, creating tailored proposals and presentations, external communications, and dashboards featuring customer insights and team performance metrics/KPIs.