Functional Skills

Artificial Intelligence
Growth Strategy
Marketing Strategy
Product Design
Product Development
Product Strategy
Strategic Planning
User Research
Technology Strategy

Sector Experience

Business Services
Consumer Goods
Financial Services
Retail
Technology

Experience

Scribd Product Management / Strategy
Senior Product Manager
1/2022 - 1/2024
Led the 0-to-1 split of Scribd into two standalone apps, Scribd and Everand, winning Apple’s App of the Day for Everand.
Ethos Product Management / Strategy
Product Manager
1/2021 - 1/2022
Led growth and engagement initiatives for Ethos, a B2B fintech company.
Aritzia Product Management / Strategy
Product Manager
1/2019 - 1/2021
Led end-to-end digital commerce initiatives for Aritzia, driving $20MM+ in incremental revenue.
Frankly Start-Up
Founder
1/2020 - 1/2021
Founded my own funeral services company.
Deloitte Digital Management Consulting
Management Consultant
1/2017 - 1/2019
Led lululemon’s international expansion into London, Germany, Korea, and Japan.

Launched an omni-channel eCommerce experience for a luxury mattress retailer.

Launched Canada’s first government-mandated recreational cannabis eCommerce site for B2B and B2C customers.