Functional Skills
Collateral Development
Content Marketing
Customer Segmentation
Industry Expertise
Communications
Sector Experience
Financial Services
Media & Entertainment
Bulge Bracket Investment Banks
Fortune 500
Experience
Citigroup
Marketing
SVP
7/2008 - 3/2021
Led wealth management branding and marketing, including customer segmentation, brand strategy, client program development, event strategy & management, collateral/digital communications development, and sales team practice management.
AXA Equitable
Marketing
Marketing Officer
1/2001 - 4/2007
Led relationship marketing team, consulting to 60+ offices nationally. Managed sales programs, integrated marketing strategies, and communications.