Functional Skills
Market Research
Go-to-market Strategy
Digital Marketing / Advertising
Customer Experience
Market Mapping
Software Skills
Dropbox
Microsoft Exchange
Google Sheets
Microsoft PowerPoint
Microsoft Office
Outlook
Shopify
Spark
Adobe Illustrator
Canva
Sector Experience
Consumer Goods
Languages
Russian
English
Experience
Glasfurd & Walker
Marketing
Strategy Director
1/2019 - Present
Creative Studio, Vancouver, Canada
Supporting the Creative Director on a range of projects for well-known brands like Marriott International, Moody Ales and Pure Sunfarms, as well as startups in hospitality, wellness, wine & spirits.
Supporting the Creative Director on a range of projects for well-known brands like Marriott International, Moody Ales and Pure Sunfarms, as well as startups in hospitality, wellness, wine & spirits.
Supplement
Marketing
Brand Strategy Director
1/2019 - Present
Brand Strategy Consultancy, Seattle, USA
Leading creative and brand strategy projects for different agencies on a freelance basis. Key clients: Constellation Brands, Pernod Ricard, William Grant & Sons. Key agencies: Co-Partnership, Sydney, Australia | Bloom, London, UK | Column, Seattle, US
Leading creative and brand strategy projects for different agencies on a freelance basis. Key clients: Constellation Brands, Pernod Ricard, William Grant & Sons. Key agencies: Co-Partnership, Sydney, Australia | Bloom, London, UK | Column, Seattle, US
Godmother
Start-Up
Co-Founder
1/2018 - 1/2019
E-commerce Startup, Tacoma, USA
An experiment in radically simple retail. My partner & I created a store for people who hate shopping by offering a curated eco assortment & concierge-style service. A two-man band, we’ve built the tech, the brand id & comms.
An experiment in radically simple retail. My partner & I created a store for people who hate shopping by offering a curated eco assortment & concierge-style service. A two-man band, we’ve built the tech, the brand id & comms.
Bloom Design
Marketing
Associate Planning Director
1/2012 - 1/2018
Packaging & Brand Design Agency, London, UK
Lead planner on Diageo whisky portfolio, Johnnie Walker global identity redesign, Dove Advanced Haircare in-store messaging, Unilever Living Hygiene global repositioning, Pepsi Max, Japan Tobacco International and L’Oreal. In-depth research pieces on Millennial Design, Brand Identity, Evolution of Spirits.
Lead planner on Diageo whisky portfolio, Johnnie Walker global identity redesign, Dove Advanced Haircare in-store messaging, Unilever Living Hygiene global repositioning, Pepsi Max, Japan Tobacco International and L’Oreal. In-depth research pieces on Millennial Design, Brand Identity, Evolution of Spirits.
Calling Brands
Marketing
Brand Analyst
1/2011 - 1/2012
Corporate Identity Design Agency, London, UK Research & brand analysis for London Stock Exchange and Santander Bank accounts.
Blue Marlin
Marketing
Insights Executive
1/2010 - 1/2011
Packaging Design Agency, London, UK Market & design analysis for Phillip Morris International.
Bazelevs
Marketing
Producer Assistant
1/2009 - 5/2009
TV Commercial Production, Moscow, Russia Managing agency tenders for TV commercials.