Established an insights & analytics pillar for a USD 445mn region by acquiring and operationalizing data assets into global BI systems and engaging market research agencies. Implemented brand performance reporting process tracking KPIs utilizing data across different platforms/ functions such as Finance, secondary data sets, CRM data, Sales Force Marketing Cloud and Websites. Led the implementation of data and insights driven decision making into business planning within the leadership teams.

Functioned as the Strategy Lead to the Senior Director in managing a USD 80mn P&L and a team of 270 employees. Lead for strategic and operational initiatives that encompassed annual budgeting & brand planning, new market entry, five-year strategic planning process, digital HCP engagement pilots, sales organization health check evaluation & restructuring, evaluate and integrate acquisition targets and manage distribution partners.

Responsible for managing generics and innovative portfolio by assessing defined therapy areas, shortlisting assets of interest, preparing business cases for new product selection team and monitoring pipeline from registration to launch with cross-functional departments. Implemented market intelligence pillar for the leadership team to monitor external environment & competitive landscape to reflect impact to P&L.

Managed a team of Associate Consultants and Field Research Executives to execute Business Strategy projects that ranged from Market Assessments, Market Entry Strategy, Competitive Intelligence and Customer Strategy. Involved in developing research methodology & align with client deliverables for project teams to execute primary and secondary market research effectively. Organized market research findings, conducted data analysis & validation, story boarding and presented recommendations.

Managed and executed projects for clients in the Life Science Industry by leading a team of Junior Analysts and team of Research Executives. Conducted in-depth interviews and round-table workshops with KOL’s in the life science segment from physicians, industry executives to hospital directors. Organized research findings, conducted comprehensive data analysis & validation, story boarding, report structure development and presented recommendations to clients.

Prepare tax advisory for global MNCs mobilizing C-suite employees that are sent on overseas assignments.