• Founded and scaled 4screen, the world's first driver interaction platform, securing partnerships with over 70% of leading automotive brands (Mercedes, Audi, Hyundai, Toyota) and major tech giants (Microsoft, Nvidia, SAP).
• Secured the €21M Series A funding and expanded into 12 international markets, developing a high-impact, data-driven business model.
• Led product innovation, AI-driven monetization, and data-based ad strategies, significantly enhancing revenue streams and user engagement.
• Built and led a world-class B2B enterprise sales team of 30 FTE, driving multimillion-dollar partnerships with major automotive and retail brands.

• Designing BMW's global strategy for connected car products, navigation, voice, and in-car digital services, leading a team of 8 professionals.
• Developed scalable digital revenue models, integrating real-time data and cloud solutions to enhance the digital product portfolio.
• Pioneered BMW's connected car benchmarking and business intelligence functions.

• Advised automotive, industrial, and technology companies on digital transformation, digital services monetization, and platform business models.
• Developed go-to-market strategies, executed M&A strategies and due diligences, and designed expansion plans for high-growth businesses.
• Designed innovative business models and digital platforms, enabling organizations to scale through data-driven decision-making.

• Led digital transformation initiatives, leveraging automation, and analytics to enhance operational efficiency.
• Designed and implemented cost optimization strategies for global financial institutions, unlocking multimillion-dollar savings.