Advise global leaders on business strategy and operations, successful start-up development, global supply chain, and leveraging blockchain technology to grow profitability along the value chain. Founding Member
•DVIN, LLC. Start-up, at intersection of luxury goods, lifestyle and experiences with NFT and blockchain technology, based in the U.S. with offices in Europe. Brought on by invitation as a Founding Member alongside other influential thought leaders in their respective industries. Advise on blockchain and cryptocurrency enabled e-commerce of investment grade wines and white-glove, high-touch member services.

Devised and implemented strategies to grow company through increased sales to existing customers and expansion of customer base both in stores and through e-commerce. Improved operations and entire supply chain, and designed and executed effective marketing and sales strategies. Joint P&L responsibility (with CEO) and accountability to stakeholders and Board of Directors. Wrote internal playbook in preparation for future PE expansion.
•Implemented global, process driven procurement to launch over 150 exclusive, premium wines that bolstered the brand image, representing nearly 25% of company-wide sales.
•Forged sustainably profitable partnerships directly with producers, and created a more efficient and effective supply chain management process.
•Successfully executed rapid and sustainable physical retail growth in order to prove concept scalability, and raised company profile among suppliers, partners, and customers.
•Consistently able to identify and seize opportunities before com

Advised the managing director, founders, and board members of this unique private vineyard estates project on concept design, business planning, and membership acquisition.
•Participated in 2014 harvest with prospective members, leveraging knowledge of wine consumer preferences and behavior to make recommendations on how best to market to potential members. This resulted in securing the "founding" members for a total of €1.5M in revenue.

Intimately involved in the development, execution, and implementation of unique wine decision-support tablet-platform for restaurants and retailers to generate validated, data-driven business intelligence reports for wine producers, importers, and distributors on key markets in Latin America and Asia.
•Oversaw market sizing and competitive dynamics efforts and developed plans for point-of-sale integrations and end consumer mobile platform user interphase design.
•In two years, Entaste had 200+ world-class clients and 50+ business intelligence subscribers in Asia and Latin America.

Grew brick-and-mortar and online wine retailer. Defined business strategies, and authored detailed and comprehensive five year business plan to successful funding of subsequent locations.
•Designed and executed innovations in branding and marketing that contributed to double-digit revenue growth.
•Conducted demographic and competitive research, and devised strategy for opening new stores.
•Managed all post-funding strategy and processes for opening second, third, and four stores.
•Maintained singular, consistent branding while streamlining IT infrastructure and website to facilitate better marketing to over 20K customers.
•Designed and implemented digital marketing strategy, resulting in nearly $200K in company lifetime savings, while enhancing further brand differentiation and reinforcing company's "eco-green" reputation.
•Designed and implemented a local, same-day delivery system for all stores to enhance service and convenience to existing customers as well as to acquire new o

Advised company owners on best practices in global wine industry based on analyses and interpretation of industry-wide trends regarding wine products, processes, sales, and marketing. Performed and presented feasibility assessment of major viticultural investment in Mendoza, Argentina.

Provided government consulting services. Presented workforce development and export promotion strategies to retain and enhance Sonoma County's competitive edge in the international marketplace.