Functional Skills

Revenue Growth
Leadership Development
Product Data Management
Product Launch
Product Innovation
Product Strategy
Product Development
Program Management
Project Management
Training and Coaching
User Research
User Experience Design (UX)
Data Visualization / Reports
Business Analysis
Competitive Landscaping

Sector Experience

Business Services
Consumer Goods
Healthcare
Technology

Languages

English

Experience

SimplePractice Product Management / Strategy
DIRECTOR, PRODUCT MANAGEMENT
4/2021 - 9/2023
Own the pre-licensed clinician business and a suite of products servicing pre-licensed and licensed behavioral health clinicians in support of their licensure management and career development, which include Track Your Hours (TYH), SimplePractice Learning (SPL), Track Your CEs (TYCE), and Prelicensed.com.
• Helped build and hire a product and design team of 6 to execute on the main initiatives established for 2023.
• Established the vision and strategy for a rebuild and redesign of the TYH licensure application, of which a beta was recently released to early adopters, and will be evaluated to ensure we meet our goals to increase stability, facilitate quicker growth, and provide a consumer-grade user experience. Already established a cNPS score of 15.
• Released the new subscription model for Group Practices in SimplePractice Learning, dubbed Learning Pass, and already exceeding our target sign ups by 30%
• Collaborating with marketing to update the EHR pricing & packaging s

Pearson Product Management / Strategy
MANAGER, PRODUCT MANAGEMENT
7/2015 - 4/2021
Learning Catalytics & Live Response
• Created new, focused vision for rebuild based off of feedback from 450+ customers
• Researched and hired third-party real-time messaging service for user communication and collaboration, increasing usage of our grouping features by 65%
• Developed requirements for grouping algorithm in collaboration with learning design team
• Partnered with marketing to establish new name, brand, price, and go-to-market plan for initial MVP release of the rebuilt product, Live Response
• In reaction to Covid-19, adjusted roadmap to prioritize collaboration outside of a physical classroom, putting us ahead of our competition early on and opening the door to new business
• Projecting increase in standalone revenue of 50% by end of 2021
• Future plans to personalize the customer experience and localize for global customers
Bundled Learning Apps & D2C Initiative
• Created new strategies to increase awareness and sale of the full suite of Learning Apps product

Scholastic Product Management / Strategy
SR PRODUCT MANAGER
2/2013 - 6/2015
Directed the vision and execution of a new SaaS learning management system for students, teachers, and leaders, supporting the release of two new literacy intervention programs; eventually role expanded into a team of three direct reports

About the Learning Platform: built in-house in HTML5, CSS, Angular JS, MySQL, Java using a SaaS based model and hosted in AWS. It utilizes a new LRS and CDN. Utilized industry standards, including EDUPUB, Common Cartridge, and LRMI. Some of the features/services available: alerts/notifications, lesson plan tools, real-time data & reports, eReader, grouping tools, grading tools, rostering/enrollment

Ogilvy Operations
SR PROJECT MANAGER
3/2011 - 2/2013
Managed cross-functional teams of strategists, analysts, information architects, copywriters, designers, and consultants on a number of large-scale projects for clients such as:
• Time Warner Cable: projects pertained to the logged-in state of the MyServices site. Used Agile Methodology. Added sub-accounts, created application to assign permissions on the iPad app, started strategy around migrating billing system into MyServices.
• MetLife Mobile: Complete redesign of the MetLife mobile site
• DuPont: Global initiative of "transforming" each country associated with each business (13 businesses) into a new content platform

Scholastic Product Management / Strategy
PRODUCT MANAGER
12/2009 - 3/2011
Directed all phases of production from concept through launch for the READ 180 Interactive Teaching System and the Teacher Dashboard Lesson Planner

SUDDEN INDUSTRIES Operations
Project Manager
12/2007 - 3/2009
Managed the creation and maintenance of websites, content management systems, and analytics sites for companies such as Barnes & Noble (SparkNotes), Nick Jr., and MTV. Responsibilities included client management, creating budgets and project plans, troubleshooting, QA, and deployment
● Additional experience available upon request

McGraw-Hill Product Management / Strategy
Associate Product Manager
12/2005 - 1/2007
Worked within newly formed math technology department on a wide variety of teacher and student technology products, such as the ExamView assessments and teacher-narrated student tutorials.

Valuable experience gained in a large, team-based work environment.
Responsibilities included creating project plans and budgets, managing vendors, proofing, writing, and answer checking K-12 math print and technology materials.

London High School Other
Teacher / Coach
7/2004 - 7/2005
Taught math to high school students; coached women's basketball.