Functional Skills

Communications
Content Marketing
Digital Marketing / Advertising
Go-to-market Strategy
Marketing Strategy
Business Analysis
Career Pathing
Leadership Development
Media Strategy
Operations Management
Real World Data (RWD) Strategy
Revenue Growth
Sales and Operations Planning (S&OP)
Search Advertising / SEM

Software Skills

Microsoft Office

Sector Experience

Consumer Goods
Healthcare
Real Estate
Retail
Travel & Hospitality

Languages

English

Notable Clients

british airways
lands end
nyc tourism
Sanofi
Simon Property Group

Experience

Self Employed Management Consulting
Senior Consultant & Advisor-Marketing,Media Sales, Real Estate Sales
5/2018 - Present
Harnessing a career's worth of experience, I provide marketing direction, strategy leadership,media investment counsel and biz dev consulting. Also involved in media sales as well as real estate.
Publicis Groupe Media & Communications
Senior VP-Strategy & Client Management
4/2006 - 11/2017
Strategic leader at Blue 449 (formerly Optimedia) with ultimate accountability for client success and relationships. Highly skilled in integrated communications management spanning traditional media, digital, programmatic, mobile, social, outdoor and experiential. Provided agenda setting, "where do we go next", client business guidance and responsible for cross-functional and inter-agency team leadership.
Dentsu Media & Communications
Executive VP-Head of Media & Communications Planning
1/1998 - 1/2006
Executive leader accountable for agency's US media operation and coordination with global agency network HQ based in Tokyo. Duties included oversight and direct involvement in media strategy development and buying while serving as agency's touch point/relationship manager for key clients. Heavily involved in all agency business development including every major pitch presentation.
Top US Ad Agencies Media & Communications
Senior Vice President
9/1980 - 12/1997
Held various positions with consistent growth and increasing responsibility rising to SVP,. Gained invaluable experience in agency operations, media management, and strategy at top New York advertising agencies including Ogilvy & Mather, Young & Rubicam, Bates USA, and others. Served as top media officer at mid-size agencies: AC&R and Greenstone Roberts. Acquired a diverse background working with clients in many business sectors.