At Trojan Health Strategies, we help biopharma, digital health, and health tech organizations turn strategy into execution. Our expertise spans commercialization, medical excellence, operational planning, and team mobilization. We work with leaders to streamline processes, optimize performance, and accelerate growth, ensuring that innovations are implemented effectively and create lasting impact. With a focus on precision, integrity, and execution, we bridge the gap between big ideas and real-world success.

Strengthened project discipline for a team of 12. Drove department engagement efforts for AZ business intelligence platforms reaching 500+ internal users. Partnered with 6 product teams to adopt an intelligent digital communications platform. Spearheaded 10+ workshops and focus groups to support team alignment, effectiveness and cohesion. Shaped the group's portfolio management office by building out the key components, aligning on an organizational strategy, and planning its implementation.

Subsidiary of Publicis Groupe that accelerates digital business transformation
for commercial and public sector clients. Primary client is a $5B federal cancer
research organization. Promoted to Manager in 2016 and Senior Manager in
2018. Led team of up to 7 direct reports. Achieved nearly $800K in organic revenue growth in existing clients and contributed to securing new business.
Led efforts to establish a 4 channel communications platform that enabled a
400 member IT organization to better share information and thus improve
morale. Facilitated the synthesis of results from market research to inform the digital
strategy for the client's existing flagship information product. Co-developed or co-facilitated more than 10 workshops for up to 20 participants that produced creative solutions, provided education or drove client consensus. Drove enterprise SEO improvements yielding a 14% increase in average page speed score and bounce rate reduction of 14%.

Extensive commercial experience in biopharma, specializing in digital marketing, product launches, and patient engagement. Led digital campaigns for HER2+ oncology and influenza, and successfully launched a gastric cancer digital ecosystem within 48 hours of FDA approval. Exceeded engagement goals during the H1N1 pandemic, managed $3-$5M digital marketing budgets, and spearheaded innovative learning initiatives. Launched a high-performing disease education website, built multi-channel patient engagement programs, and designed a 4x response acquisition campaign. In HIV specialty sales representative, I achieved 115% territory growth, ranked in the top 6% nationally, and won multiple sales contests.