Bulge Bracket Investment Banks
Fortune 500
Experience
CORR JENSEN (START-UP, Health & Wellness, Sports Nutrition)
Marketing
Head of Innovation & Brand
12/2016 - Present
Lead company’s long term strategy development, upstream innovation activities, and creative development, reporting to CEO. Guide all aspects of brand strategy and identity. Manage 10 person marketing team.
CORR JENSEN (START-UP, Health & Wellness, Sports Nutrition)
Start-Up
Marketing & Strategy Director
6/2015 - 12/2016
Led all aspects of marketing and brand development for high growth portfolio of premium brands with full P&L accountability. Oversaw all strategy, branding and communication to ensure consistent messaging & architecture across products, platforms and channels. Guided digital marketing and e-commerce strategy, agency partnerships & CSR program.
COLGATE-PALMOLIVE COMPANY
Marketing
Senior Brand Manager, North America Consumer Innovation Center, Oral Care
1/2014 - 6/2015
Oversaw $1.5B category, leading brand strategy, innovation, and communication development across portfolio. Established Colgate’s long-term, ‘disruptive’ innovation program to drive discontinuity in the marketplace. Managed team of 4
COLGATE-PALMOLIVE COMPANY
Marketing
Senior Brand Manager, US Marketing,
12/2012 - 1/2014
Managed $90MM P&L. Developed top & bottom line growth strategies that drove consumer affinity through digital activation and incremental growth through innovation. Managed team of 4 direct reports.
COLGATE-PALMOLIVE COMPANY
Marketing
Brand Manager, US Consumer Innovation Center
6/2011 - 12/2012
Led global growth strategy and development of Next Generation toothpaste innovation program targeting Millennials. Led communication and digital activation strategies that drove key equity KPIs.
Unilever
Marketing
Associate Brand Manager, Brand Building
7/2009 - 7/2011
Managed $550MM P&L. Led development of annual brand plans & media communications. Created first-of-its-kind cause-marketing campaign that drove sales +212%. Awarded UL best-in-class shopper marketing program.
Unilever
Marketing
Associate Brand Manager, Global Brand Development
6/2007 - 7/2009
Led end-to-end global development of +$21MM breakthrough innovation in women’s personal care, identifying ‘even-tone’ skin whitespace. Reported directly to global category VP.
Morgan Stanley
Finance
Associate
6/2000 - 6/2005
Managed short-term financing & forecasting and 10 largest banking relationships