K-12 Education Software Consulting Project

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Est. Duration
8days
Location
Remote

Project Overview

1 to 8 years professional experience
Corporate Strategy & Development - Strategy Development
Market sizing and go-to-market analysis for the U.S. K-12 Education STEM Software. Client is launching a desktop software product that caters to 10-15 year old students interested in learning science, math, comp sci/STEM subjects. We need an estimate of the addressable market and the go-to-market (channel) options.

Final required deliverable is a PPT containing:
1) Size of the K-12 pop. - # of schools by public/private/chartered, student pop. at each grade level, science/math/STEM course enrollment by state - student age 10-16 years
2) market spend - how much do schools spend & what's in the typical annual "budget" of a school, district and state
3) route to market (channels): how do schools buy educ. software & who are the decision makers, influencers, buyers
4) buyer cycle - the educ. software buying/procurement process
5) illustration/example of a typical educ. software channel-to-student flow/recent case
6) go to market recommendations based on recent examples
Additional Notes
Specific sector experience in K-12 Education market consulting
Preferred Skills and Certifications
Functional
Strategy Development

About The Client

Top Skills Hiring For
Strategy Development Marketing Strategy

$5.4K
Total Spent
10 years
Time On Graphite
1
Hiring Managers
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