Loyalty Program Development for Large Bank
See more projectsIntensity
10hr/week
Est. Duration
3weeks
Location
Remote
Project Overview
1 to 8 years professional experience
Corporate Strategy & Development - Product Strategy
I'm looking for a consultant with experience designing loyalty programs. This is for a major North American bank.
What we want to know
How will the XX bank’s new program thing impact our client?
What value will they offer? Does the fact they are tight with an airline help?
What other global case studies can illuminate what could happen?
What am I not thinking about that I should be?
What are the mechanics of loyalty programs?
What research and consulting engagement should we design?
What do we think a proper brief from them looks like?
Stakeholder interviews
Conjoint simulator for all user groups?
Youth
New Canadians
HNW
Can we get all their data and model it?
Breakage?
What are all the elements of a loyalty program
What we want to know
How will the XX bank’s new program thing impact our client?
What value will they offer? Does the fact they are tight with an airline help?
What other global case studies can illuminate what could happen?
What am I not thinking about that I should be?
What are the mechanics of loyalty programs?
What research and consulting engagement should we design?
What do we think a proper brief from them looks like?
Stakeholder interviews
Conjoint simulator for all user groups?
Youth
New Canadians
HNW
Can we get all their data and model it?
Breakage?
What are all the elements of a loyalty program
Additional Notes
Former financial service professional or strategy consultant. Program Modeling Experience preferred.Preferred Skills and Certifications
Functional
Product Strategy
About The Client
Top Skills Hiring For
Market Research
Product Strategy
Strategy Development
$11.2K
Total Spent
10 years
Time On Graphite
3
Hiring Managers