Urgent: Market Assessment on the Division of Medical Guidelines
See more projectsIntensity
35hr/week
Est. Duration
4weeks
Location
Remote
Project Overview
1 to 8 years professional experience
Research - Market Research
Project Overview:
-Market Opportunity Assessment
-Client considering entry into adjacent market
-Needs to get better understanding of the attractiveness of the market opportunity and whether it warrants further investigation and investment
Approach and Scope:
-Voice of Customer interviews (primary research following an open-ended interview guide) with personal lines
insurance carriers and other market stakeholders
-Competitor research (secondary and primary research)
-Design and execute a short web based survey
Responsibilities:
-Ownership of defined research and analysis workstream
-Conduct primary research interviews according to open ended interview guide
-Document interview findings and populate sections of a PowerPoint storyboard deliverable
-Collaborate with our team on developing conclusions about market attractiveness of adjacency
-4-5 weeks of staffing
-Market Opportunity Assessment
-Client considering entry into adjacent market
-Needs to get better understanding of the attractiveness of the market opportunity and whether it warrants further investigation and investment
Approach and Scope:
-Voice of Customer interviews (primary research following an open-ended interview guide) with personal lines
insurance carriers and other market stakeholders
-Competitor research (secondary and primary research)
-Design and execute a short web based survey
Responsibilities:
-Ownership of defined research and analysis workstream
-Conduct primary research interviews according to open ended interview guide
-Document interview findings and populate sections of a PowerPoint storyboard deliverable
-Collaborate with our team on developing conclusions about market attractiveness of adjacency
-4-5 weeks of staffing
Additional Notes
We are looking for junior resources to support this work - we will only consider consultants with less than 5 years of experience Preferred Skills and Certifications
Functional
Market Research
About The Client
Top Skills Hiring For
Primary Research
Voice of the Customer
Market Research
Data Modeling
Product Strategy
$152K
Total Spent
7 years
Time On Graphite
24
Hiring Managers